1. Benoy Sarkar
Benoy Kumar Sarkar was born in 1938
in Kolkata. He is a man with a great sense of design and has done admirable
work in the field of graphic design. His simple, elegant and meaningful logos
were perfect for any company he designed.
His interest and passion for
different cultures, also greatly influenced his designs and can be seen as
elements of design in his works. He also designed exhibitions such as the
Indian pavilion at the Montreal Expo ’67.
“Design in a way that leaves the
expression of simplicity with an elegant representation of your ideas.” - Benoy
Sarkar.
Benoy Sarkar has made a significant
mark in the field of graphic design in India. His contribution to corporate
communications is highly commendable and an example of virtuous effective
design. He has designed numerous logos of companies that are an expression of
simplicity with elegance.
The study and appreciation of many
cultures aroused considerable interest in him and can be found in his designs.
During his studies at Yale University in the United States, he was proud to
have learned from experts such as Paul Rand and Alvin Eisenmann. He also
applied his learning to his designs.
Akshar Pathak (born September 20,
1989) is a Bollywood film poster designer and graphic designer. His posters are
widely recognized in the digital world and have appeared in more than 90
magazines and newspapers.
He has previously worked at Comic
Con India, Happily Unmarried, and DSYN. He worked for Zomato for almost three
years. Meanwhile, he worked with All India Bakchod as a social media manager
for a short time. Since November 2015, he has been coming back with Zomato.
“I am not a product of my
circumstances. I am a product of my decisions.” - Akshar Pathak.
Akshar's brain started working on the
Bollywood poster in February 2012. His posters went viral through social media
such as Facebook and Twitter.
Tweetard is another pet project of
Akshar, which he launched in late 2012. It operates under the deep philosophy
of the medallion "Twitter is a sheltered workshop for evil geniuses",
so it began to depict the works of various Twitter handles in graphic form.
Tweetard was positively reviewed by
Bot Press and its fans. It takes a paradoxical cycle on significant issues
about society in the same minimalist style that he shows in his scenes on
Bollywood posters.
Gopinath Prasana was born in
Chennai. He is a graphic design artist, logo designer, and renowned branding
expert for his pioneering designs created for some international brands. His
work has received awards throughout the design community around the world.
“While making posters, the artists
need to think beyond what they want. It all depends on how the audience can
connect.” - Gopinath Prassana.
He started his creative journey as
a programmer and web designer in one of the most respected media groups in
India. He helped create 11 websites for their 11 publications.
His longing to explore new areas
inspired him to design the conceptual product 'iBangle'. The innovative
revolutionary bracelet iPad has captivated the imagination of those who love
delicious design. 'iBangle' was named 'Best Designer of Tomorrow' by CNN and
Yango Design was named one of the Top 50 Product Designers of 2008.
He made movie posters for many
Tamil films like Drohi, Aaranya Kaandam, Oram Po, Paradesi, Raja Rani, Kaththi,
and Vaayai Moodi Pesavum.
He lent his animation skills to
award-winning filmmaker Thiagarajan Kumararaja's first short film ‘Becky’. The
short film was selected as the ‘Best Film’ at the India International
Disability Film Festival in 2005.
Dashrath Patel (born 1927 in
Gujarat) is one of India's first multi-media designers. His excellent design
vision reflects many aspects of Indian culture. The connection between color
and light is central to all his works. According to him, the Indian plate is
designed to interact with sunlight.
“If you don’t make things for your
own surprise, you become like a baker, every day making the same round bread to
sell.” - Dashrath Patel.
He excelled in designing the idea
for design education at the National Institute of Design (NIT) in Ahmedabad.
Expert in various fields of art such as Painting, Ceramics, Photography, and
Industrial and exhibition design.
He continued his first 20 years as
Secretary of the National Institute of Design in Ahmedabad. He also founded the
ceramics department at NIT. He resigned from NIT in 1981. He later established
a Rural Design School in Sewapuri, near Varanasi.
In his early days, he was a Tyeb
Mehta, M.F. Hussain, and V. S. Gaitonde was part of the Bulabai Desai Institute
in Mumbai in the 1950s and frequently performed with them. Later, Henri Cartier-Bresson
introduced him to photography after visiting an exhibition at the Galerie
Barbizon in Paris.
He was awarded the Padma Bhushan in
2011 and the Padma Shri in 1980 by the Government of India for his involvement
in design and design education. In 2007, he was awarded the Grandmaster Award
during Icograda Design Week in India at IIT Bombay.
5. R. K. Joshi
Professor RK Joshi (1936 - 2008)
was born in Kolhapur, Maharashtra. He is an academic type designer and
calligrapher. Designer of major Indian fonts used in Microsoft Windows.
Ek akshar lihava, ek tap thambava'
(Write one letter and wait for ages before writing the next one). - R. K.
Joshi.
His first professional involvement
was with DJ Keymer & Co (now O&M) in 1956. In 1961, he joined ULKA Advertising
(now Draft FCBUlka) as Art Director. He began to design campaigns on important
issues such as family planning and farmers to unite the whole country.
Designed campaigns in several
Indian languages. He created some fascinating logos. He designed many
advertisements using Indian calligraphy, designing exclusive menus and
stationery.
He started the concept of
multilingual advertising campaigns in India so that the concept could reach the
maximum number of states. The first such campaign was the Ashok Jain campaign.
Bukva-raz, an International Award for his ‘Raghu’ font. Lifetime achievement
award by Ad Club, 2004.
He is open-minded and capable of
working efficiently as part of or individually on the design team. He
specializes in visualization, design concept, and creative thinking. With over
8 years of professional experience in the ever-expanding field of design, he is
a creative individual who can create solutions for design tasks with a wide
variety of media.
His portfolio includes ID design,
brochure design, package design, presentations (PPT, Flash), CBT, WBT, HTML
& Flash websites, podcasts, screen savers, and flash images. He is
proficient in Illustrator, Flash; Coral Draw; Audacity, Photoshop; Dreamweaver;
iFilm Edit;
“Always loved to mix principles
with practice…but nothing holds me long, putting it differently.” - Madhukar B
Raju.
He received an “Outstanding
Performer award” - an HR individual award for an internal communication
campaign for a contribution towards IBM’s growth, through the record-breaking
success of “Project Cheetah”, a referral drive at IBM India, 2007.
Featured on 'Francesco Mugnai'
under the title 'World's Best Designers: India', a design inspiring blog for
designers.
7. Sujata Keshavan
Sujatha Kesavan was born in 1961. She
is a well-known Indian graphic designer and co-founder of Ray and Keshavan, one
of India's leading brand design companies.
“A good designer has the ability to
get through to the crux of a problem, challenge its fundamental assumptions,
and question accepted practice.” - Sujata Keshavan.
In 1989, Sujata founded Ray & Keshavan,
in India. Sujatha has been a speaker at several international conferences,
including Design Indaba in South Africa and the International Design Center in
Nagoya, Japan.
She was a jury member at Rebrand
100 at Rhode Island School of Design and a member of the Design Jury at Cannes
Lions International Advertising Festival. She is a member of the World Economic
Forum's Global Agenda Council for Design and Innovation.
In 2011, Sujata was ranked 18th in
the list of Most Powerful Women in Fortune India's Business. She won the
Eastern Press Award and the Schickle-Collingwood Prize for Outstanding Work.
She is the only Indian graphic designer to be honored twice as the Best Graphic
Designer of the Year at the Annual Advertising and Marketing (A&M) Awards.
She was honoured as The Outstanding
Woman Professional of the Year, 2007, by the Federation of Indian Chambers of
Commerce and Industry (FICCI) and named among one of India’s 30 most powerful
women by India Today.
Sudarshan Dheer is an outstanding
Master who has been contributing to the discipline in the field of corporate
communication in India for over 50 years. Many corporate entities have
identities designed by him.
Dheer, who has worked with
advertising agencies such as National Advertising and MCM for nearly two
decades, withdrew from advertising in 1974 to launch his own design studio,
Graphic Communication Concepts.
“I believe graphic design is no
rocket science or fluke, its pure simple logic, but the voice of the logic
needs to come from within. ‘If it has to work it’ll work, if it doesn’t it
doesn’t.” - Sudarshan Dheer.
His biggest break, he recalled, was
winning the HP logo design job. The logo is a circle in which the oil comes out
from the bottom and spreads to the sides. This circle represents an even
distribution of oil throughout the country.
Dheer has published and edited the
book "Symbols, Logos, and Trademarks: 1500 Outstanding Designs from
India". He also lectures on graphic design at various national and
international organizations and institutions.
He was born on 26-04-1930 and lived
till 19-09-2000. After graduation, he worked with Hans Schleyer R D in London.
In the 60s he joined CIBA in Switzerland and came to India to establish their
corporate communications. He was appointed as deputy manager.
A few years later, he founded his
own company, Communica Corporate Communications, which provided services such
as film production, audio screenings, design services, and corporate identity
projects.
10. Vikas Satwalekar
Professor Vikas Satwalekar is a
former Editor and Managing Director of the National Institute of Design (NID)
in Ahmedabad. As an experienced and dedicated teacher, she has inspired
numerous students at the National Institute of Design.
In addition to his academic duties,
he made significant contributions in the fields of graphic design, publication
design, exhibition design, and identity systems, transforming the design scene
in India.
“Multilinguality has stunned me in
India, and I believe it is a powerful tool to express India in various
domains.” - Vikas Satwalekar.
As a graphic designer, she has
contributed to several corporate identification projects for Mother Dairy, the
National Dairy Development Board, and the four regional identities for the Tara
Channel.
Creation of logos, channel identity
graphics, and signature films for Doordarshan Channel identities, DD news,
Broadcast Worldwide Pvt Ltd, Metro, Regional Doordarshan Channels, Prasar
Bharati, National Sports, and others.
The Grandmaster Award was presented to Professor Vikas Satwalekar on February 9, 2007, during the Ecograda Design Week in India conference at IIT Bombay.
Reviewed by CREATIVE SCIENCES
on
October 18, 2022
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